INKJAM

The world we live in today has seen some great novels and books published throughout the decades. Some of them have had a great impact on people, countries and entire generations. Quite a few of these books still seem to inspire and stir up feelings to this very day. Creating a list of the most influential books in history can be a tough task for anyone attempting it but here we give it a try. The Art of War – Sun Tzu One of the oldest and most successful books in the world, The Art of War credited to the Chinese military strategist Sun Tzu, is still read today and used as one of the founding stones in education of military strategy. The book itself has been rewritten at least three times by three separate authors but the general strategies and content is still credited to Sun Tzu. The book has had an influence on military strategists throughout time and has set the strategies and tactics of several great wars. This makes it one of the most influential books in histor...

The camera-phone revolution is here and Nokia seems to be leading it. Announced at the Mobile World Congress being held in Barcelona, Spain, the Nokia 808 features a jaw dropping 41 megapixel camera. Yes, you have read it right - a 41 megapixel camera! The New Nokia 808 PureView with a 41 megapixel camera The Nokia 808 PureView uses Nokia's brand new pixel oversampling technology to combine up to seven pixels into one “pure” pixel, eliminating the visual noise found on other mobile phone cameras and allowing you to take pictures and capture HD (1080p) videos that are stunning in their clarity and details.  The pixel oversampling technology significantly improves the camera's low light performance and you can zoom in up to 3X without losing any of the details in your shot. Nokia 808 PureView runs on Symbian Belle operating system and features apart from the 41 MP sensor, a four-inch, ClearBlack AMOLED screen, a 1.3GHz processor , 16GB of internal user memory...

Soon viewers across India will be able to watch the latest movies and TV shows online. Times Group is all set to launch a new website BoxTV.com that will enable you to watch the latest movies and your favourite TV shows online - all for a small fee. BoxTV.com will cater to the tech savvy new Indian generation who are prepared to shell out some money in order to catch the latest movies and TV shows online.  'Satyan Gajwani, director of new media at The Times Group, while announcing the launch, said," We've launched ETSpeed. com a couple of days back, which is a Twitter-like service for the financial world; Tweek, which is a tablet-based magazine, and Speaking-Tree ...BoxTV will be India's answer to Hulu, and allow viewers to legally access the latest movies and videos.

Its quite well known that the first version of Aakash - the world's cheapest tablet had some serious flaws. Its had several performance issues and a weak processor and an even weaker battery led to several questions being raised about the credibility of the device. Now the good news is that an upgraded version of the tablet is expected to be available around April or May this year. The new version which reportedly has been indigenously developed promises better performance and a longer battery life. Speaking to the media, Dr D Purendeswari, Union Minister of State for Human Resources Development today said that, "The new tablet was completely indigenous, and defects noticed in the earlier version had been rectified". The tablet would be launched in April or May without (any) hike in price, she said. Its also quite evident now that Datawind, the company originally entrusted with the development of Aakash, might no longer be associated with the improved v...

The backbone behind any successful online marketing campaign is a website. Your company website is the first place potential customers will go - to learn more about your business. The layout, content, and navigation of your company’s website will all factor into how visitors’ perceive your business, the attitude they generate towards it, and whether or not they will use its services. Having a well designed website that truly considers each individual user will help consumers form positive opinions about your company, and will ultimately lead to a more successful and profitable business. The following tips provide a basic overview on how to develop a successful website: 1. Keep it Simple: Users appreciate websites that consider their time constraints. They want to be able to know what your company does, how it can benefit them, and who to contact in a matter of seconds. If information is too difficult to find, or there is too much content to sift through, users will get f...

Perhaps the biggest invention of the modern world, the internet has transformed our lives beyond recognition. Used in both a personal and professional capacity, reliance on the internet is at an all time high and is an essential tool for small businesses. Who uses it? The internet has infiltrated the vast majority of homes and businesses since its creation and figures from 2011 put the number of internet subscribers at above 2 billion worldwide. The penetration of internet service stands at just over 30% for the world, with specific regions experiencing higher results. Europe equates for approximately 23% of the total number of internet users in the world, with almost 60% of the continent online. The UK has the third highest internet usage in the world with more than 80% of the country connected to web services. Why is it important to small businesses? With the vast majority of the world’s population online, businesses can use the internet ...

Conferences and Corporate Events Can be Held in a Variety of Venues You can find a series of places that will provide you with the needed space and facilities to exhibit wares or hold meetings. Corporate events can take place in conference venues such as auditoriums, ballrooms, mansions, museums, and even at retreats. However, most businesses generally hold corporate events at conference and convention centers. These kinds of facilities make it easy for professionals in various occupations to convene and keep updated on the latest news in their field and well as practice honing skills in marketing and team building activities. A view of the Mandalay Bay Convention Centre.  Las Vegas: Home to Three of the World’s Largest Conference Venues If you are looking for the ideal place to host corporate events or conferences, you can find a number of popular venues. Probably one of the best places to hold corporate events though is in Las Vegas, Nevada as it is also home to...

Studying abroad is becoming an increasingly popular option as young adults look to spread their wings and experience a new culture, whilst securing an important qualification.  Making such a huge choice can result in many benefits, from learning a new language to discovering a love for a new sport.   However, uprooting from your homeland to go and live abroad can be daunting for even the most adventurous individual and many often struggle to adapt in the first few months.  If you are a student considering moving abroad to undertake study you should take on board our five tips below which should help make the practical side of student life a little bit easier. Familiarise yourself with the area Before moving to a new country it is a good idea to familiarise yourself with the area in which you will be living.  Once you have got the address for your new accommodation, print a map out of the surrounding area that also includes the location of the uni...

Even as technology has changed the face of advertising, traditional methods are just as important as ever. While more and more businesses are turning to digital advertising and marketing, many successful business owners still find that tried and tested methods, such as posters and print advertising, continue to bring in customers and increase sales. Advertising in the Digital Age Although digital media and advertising is catchy, it's greatest downfall is it's biggest benefit; it moves fast. Advertising companies that supply digital billboards and digital signage make their money off of selling advertising space. Instead of a company purchasing advertising space for a week, month or year, they are now forced to purchase advertising space by the minute or second. While this is great for advertising companies, who can now smash a variety of companies into one digital sign, it's bad for the consumer. Capturing Attention The goal of advertising is not just ...

If you are one of the lucky few and your business is expanding despite current economic trends, you may be dealing with problems that are difficult to solve. Trying to maintain excellent customer service, keep supplies flowing smoothly, involve every member in team discussions, and keep the lines of communication open between vendors and customers can make even the best managers a bit frantic. Most business owners are waiting until they are sure the economy has rebounded before adding new employees to the payroll. This is a sensible approach, but it can leave businesses without the essential manpower to run the company smoothly in the interim. This could lead, in a short time period, to disgruntled customers. Project management software solutions may help to fill this gap as the company grows and help with client retention.  Project management software offers the following benefits to businesses for a fraction of the cost of a new employee: • Ability to del...

There is such a huge over-emphasis around social media marketing that many people simply jump right in without first formulating their strategies. Social media is not necessarily about signing up for every major social network and adding as many friends or followers as possible. While having numbers may make a company appear more legitimate, it means nothing if your followers do not provide any value to you. Defining your Goals Before even signing up for anything, it is necessary to figure out what marketing goals are of priority to your company and which of those goals provide the most value. Do you want to connect with your customers? Do you want to improve your online presence? or do you simply want to increase sales? In many cases, there may be advertising methods that may give companies more leads than any social media marketing method ever could. Social media marketing may not be the answer to everything. Analysis and Choice of Strategy For those who ...

On page  eCommerce SEO  should actually begin behind the scenes, in the HTML source code itself. It is a fairly quick and easy process to achieve maximum optimisation, which serves to help users find your website as well as provide information vital to search engines. Each page of a website should be optimised individually to achieve maximum benefit. The following is listed in order of importance: Title Tag The title tag is always placed inside the <head/> section of your website and should not be the name of your business. See it more as an opportunity to improve PageRank and make it keyword orientated. The optimum length of a title is 68 characters (including spaces) which is the number that is displayed in the search engine results pages (SERPs). Metadata The <meta/> tags, one for "keywords" and one for "description, are also placed in the <head> section. The first is a prime opportunity for listing long tail keywords ...

Microsoft will release the beta version of their latest operating system "Windows 8" for public download on February 29, 2012. So you can download the beta version from their website on Feb, 29 (remember 2012 is a leap year) to preview the same. Windows 8 Start Screen. Source   The Windows 8 Developer Preview is curently available for Download Windows 8 promises to deliver superior user experience and power efficiency for applications. "Minimizing the power consumption of your PC while maximizing the responsiveness and utility (making it “fast and fluid”)" is probably the central theme behind the development of Windows 8. Windows 8 also promises to use sensors to enhance display / screen performance by making it more responsive to "changes in ambient light, motion, human proximity, and location"

Valentine’s Day was so much easier as a kid! You made or bought cards for your family and friends, your parents bought some candy for you to pass out, and, if you were lucky, you came away from it all with a few cards and a boat-load of sugary sweets. But the older we get, the more difficult it is to communicate with our loved ones over holidays like Valentine’s Day or other special events, such as anniversaries and birthdays. And if a holiday or special event falls on a workday – but it’s not a national holiday – then chances are, you’ll be spending the day at work instead of with your loved ones. However, you don’t have to spend it alone, thanks to advances in telecommunications technology. Video conferencing, video chat and Voice over Internet Protocol technology means you can still celebrate that special day, even if you’re thousands of miles away from you loved ones. Smile! You’re on Webcam Video conferencing has been around in some form or fashion...

Google Inc is all set to launch " Drive " - a cloud storage service to rival Dropbox and Microsoft's SkyDrive. Drive will allow both individuals and corporations to store their files online and access them anytime from multiple devices including smartphones and tablets. Drive will also allow users to share stored files with others. Google Drive Will Rival Microsoft's SkyDrive The exact launch date is not yet known, but, according to initial reports that are coming in, Google Drive will attempt to under-price its services in order to compete effectively with both Dropbox and Skydrive. Drive like its competitors would offer both free and paid plans. In this regard it must be mentioned that Dropbox offers free storage of upto 2 GB while Microsoft's SkyDrive offers free storage upto 25GB. Hence it can be assumed that Google Drive's free plan would offer greater storage than its competitors. So we can all look forward to one gala launch. Image so...

Geeks Vs Nerds, the battle ensues! But, here is your chance to find out which side you truly fit in. Read on.. but make sure no one is peeping over your back.

You wouldn’t be working at home if you didn’t believe there was a good profit to be made. Opportunity is out there. But as is true for all marketing, you have to find how to reach your target customer, and do it effectively. Whatever your work-at-home business is, there is likely a market for it. My goal is to help you find that market. It’s a Numbers Game   Some would say marketing is a numbers game. Get in front of enough people, and a certain percentage of those people will buy from you. If that percentage is high enough, you can have a lot of customers. I would call this the shotgun approach to marketing. Mass advertising like billboards fall into this category because people with all sorts of interests in all sorts of demographics drive up and down the freeway each day.  What kind of activities can you participate in with your work-at-home business to generate those kinds of numbers? Some of the ones that I’ve seen be successful are home shows and expos...

Frequently Asked Questions (FAQ's) about the basics of blogging and their answers. 1. What is a blog? A: A blog, akin to a website, is a platform that allows you to share everything that you want to share with the rest of the world. Every time you share (post) something on your blog, it forms a part of your blog and appears in a reverse chronological order, i.e your latest posts will appear first, followed by the rest. 2. How do I create a blog? A: Creating a blog is easy. You hardly need any technical skills. Two of the world's most favoured platforms are Wordpress and Blogspot. All you need to do is to head over either of these platforms, sign up for an account and you are good to go. You can also try other platforms like Typepad and Tumblr. 3. Can I create a blog for free? A: Yes you can. Blogspot will host your content for free. Wordpress offers both free and paid options. You can either create a free blog at wordpress.com or if y...

Have you ever wondered why all iPhone ads show the device time as 9:42 AM. Well, as per former Apple exec Bob Borcher, it was 9.42 AM when apple first launched the iPhone and hence almost all iPhone commercials show the device time set as 9:42 AM. (Source :  Business Insider  ) Note my use of the word almost, because as seen in the advertisement below, the device time is set to 9:41 AM. In fact almost all iPhone 4S pictures show the time as 9:41AM 

Over the last few weeks, ever since the news of a possible Facebook IPO leaked on the Internet, there have been speculations all around. This Wednesday when Facebook finally filed papers for an Initial Public offering, the speculations died down, but the world was left stunned. Facebook revenue stood at $3.7 billion last year, and they earned a  profit of $1 billion. The company also reported that advertising receipts comprises about 85% of their total revenues. The IPO is expected to raise anything between 5 and 10 billion USD for the company. In the light of all these astounding figures this article tries to analyze why this IPO may not be the smartest thing Facebook ever did. 1. IPO MEANS DILUTION OF CONTROL This IPO will not only increase the company's market value but also increase its investor base. A lot of these high-profile investors, would desire greater say over the affairs of the company. Though Mark Zuckerberg would exercise control over key d...

The social media used to be your friend. No, it used to be more like your cool aunt whom you visited every once in awhile, always had a great time with, but could leave behind at any time to spend real, face-to-face time with your peers and business partners.  Social media later became like your obsessive (and slightly abusive) boy/girl friend who you were infatuated with but never really made you feel that good about yourself or your professional ventures. Sure, you would go through spurts of happy times, but there were many unanswered messages and the pain of visiting was sometimes greater than if you had just stayed away. Today, social media is like an annoying younger brother. You fight with it, but love it and know that it is necessary to nurture this relationship because that it here to stay. The fights don’t have the same volatility they once had and you are more or less amicable, but it sometimes follows you places you don’t want it to go and gets way more att...

In this age of intense global competition, individuals in every profession need to know how to market themselves in order to make themselves more visible to prospective employers. In the past, self-promotion meant attending networking events and emailing contacts every once in a while. Today, successful marketing requires a thorough understanding of the world of social networking. Depending on your industry, you may already be connected with co-workers on sites such as Facebook and Twitter. In the world of professional networking, however, it a LinkedIn profile that can give you an edge over others and help you secure that big break that you have been looking for all along. This professional networking site has emerged as a leading choice for individuals the world over when it comes finding employment or other professional opportunities. Although LinkedIn can bring about some amazing opportunities for professionals, simply creating an account is not good enough. You nee...