INKJAM

Backlinks or Inbound links are links that point towards your site. Links can be both internal and external. When you create a link to another page on the same blog/website, the same is an internal link. External links are links on other websites that point towards your site.  In this article we will concentrate our attention only on external link building techniques.   Why are people so interested in building links? Links are an important measure of a blog/website’s popularity on the web. Search engines generally assign value, to a site, based on the number, quality and relevancy of links pointing towards the site. Link building is thus a search engine optimisation   (SEO)  technique helping a website achieve higher search engine rankings.              The right way of building links There are many ways of doing this. 1. Create compelling content   Compelling content is con...

With the government making digitisation compulsory in the four metros from October 31, there is reason for the consumers to smile. Dish TV has come up with an offer that's all set to change the dimensions of the cable television industry in India and possibly setting up a price war within the industry. Under a new scheme, presently being made available to new dish subscribers, Dish TV is offering the basic package of 70 channels - absolutely free of cost - for lifetime*. The company has also promised to extend similar benefits to their existing subscribers. According to R.C. Venkatesh, Chief Executive Officer, Dish TV, the move will translate into huge competitive advantage for Dish TV as none of its competitors (both cable as well as DTH operators) presently offer their basic channels free of cost. Under the new scheme however, the customers will be required to recharge their STV's for a minimum value of Rs. 200 every six months. Moreover the company seems to treat lif...